GEO & AEO Services — Get YourBusiness Cited by AI Search

Getting cited by ChatGPT requires structured, quotable content, correct schema markup, strong entity signals, and a technical setup — including an llms.txt file — that allows AI crawlers to access and understand your site. Market Latch builds all of this into one coordinated GEO strategy rather than treating it as a series of disconnected tactics.

Traditional SEO optimizes for ranking in a list of blue links. GEO (generative engine optimization) optimizes for being cited, quoted, or summarized inside AI-generated answers from tools like ChatGPT, Google AI Overviews, and Perplexity. GEO builds on solid SEO fundamentals — it doesn’t replace them.

Most commonly this happens because content lacks structured data, isn’t written in a directly quotable format, or your site’s entity signals — Organization schema, sameAs links, Wikidata presence — are weak or missing entirely. A dedicated GEO audit identifies exactly which of these gaps applies to your specific site.

An llms.txt file is an emerging standard that tells AI crawlers and large language models which parts of your site to prioritize when generating AI answers. It sits at your site’s root, similar to robots.txt, and is becoming an increasingly relevant part of AI search readiness — including for WordPress and WooCommerce stores specifically.

No. Answer engine optimization works alongside traditional SEO, not instead of it. You still need solid technical SEO, backlinks, and on-page fundamentals — AEO adds an additional layer focused specifically on being surfaced as a direct answer in AI-powered and voice search results.

GEO pricing depends on your site’s current size and technical readiness. Most engagements start with an AI search audit, followed by a structured implementation phase covering schema markup, entity optimization, and content restructuring. Contact Market Latch for a custom quote based on your specific site.

Yes — this is one of the most common reasons businesses see CTR dropping despite stable rankings. When Google answers a query directly inside an AI Overview, users often never click through to any website at all. GEO helps you become the cited source inside that Overview instead of losing the click entirely.

A handful of free llms.txt generator tools exist, but most only produce a bare-bones file listing your sitemap and a short description. Getting real value from llms.txt means deciding which content genuinely deserves AI-crawler priority — which is a strategic decision, not just a formatting task.

A growing number of brand-monitoring tools now track mentions across ChatGPT, Perplexity, and Google AI Overviews specifically, alongside traditional review and social monitoring. Market Latch includes this tracking as part of ongoing GEO engagements so you can see citation trends over time, not just a one-off snapshot.

Because generative engine optimization is a genuinely new field, ask any prospective agency for specifics: which schema types they implement, whether they track citations across specific AI platforms, and whether they can explain the actual technical difference between GEO and traditional SEO. Vague promises about “AI visibility” without a concrete technical plan are a red flag.